Meta is bringing a new experience to Threads’ web version with
customizable feeds stacked in columns.
This new interface is currently in testing, so anyone who’s
part of the test will be able to add separate columns for things like their favourite
searches, tags, accounts, saved posts, and notifications.
This integration may sound very similar to TweetDeck that was originally launched as a third-party app to access Twitter (now X), later acquired by X and some time after, turned into a paid service that is now called ‘X Pro.’
Of course, you can opt out of Threads’ column interface and
choose to have a single feed if you want. If you choose to have multiple feeds,
you can also control whether you want a column to update automatically with the
latest posts, as well as pin columns containing search results or posts from a
single user profile.
This new update has been released in response to feedback
from Threads users who complained about an algorithm-driven For You feed displayed
every time they opened Threads on the web. In order to have a real-time
Following feed, users have had to manually switch to it from beneath the main
Threads logo, both in the app and on the web.
In addition to the new Threads interface, Meta is also bringing
a ‘recent tab for searches’ on Threads, where search results are displayed in chronological
order.