Google is rolling out an Ads Transparency Center in the
coming weeks. This integration is aimed at providing in-depth insights regarding
organizations and campaigns that are run across Google’s platforms.
Within the Ads Transparency Center, users will be able to have a much easier access to information about ads that they see on Google. Ads can be searched from verified advertisers by topic, advertiser or website, and further filtered by region, so as to generate locations where the ads are being run. Additionally, users will be able to block or report any ads from the search listings directly.
The Ads Transparency Center can not only serve useful to ad
viewers, but also to digital marketers who may be curious to learn about their
competitors’ ad strategies across Google’s platforms.
To access the Ads Transparency Center, you can tap on the
three dots menu of an ad, or visit My Ad Center.
