Even though money does not seem like the most attractive
gift, yet it is the most desired Christmas present this year in the United
States. According to the latest data from Statista’s Global Consumer Survey
(Christmas and Holiday Season: U.S.), when U.S. adults were questioned which
gifts they would personally like to receive the most this year, 46 percent of
women and 36 percent of men said cash or
bank transfers. Vouchers were the second priority, followed by clothing,
textiles or shoes in third position. Respondents had the option to choose from multiple
options in the poll.
While analyzing the data for males and females, the breakdown shows that although there is a fair bit of overlap, some slight differences do appear. As the infographic shows, tablets, smartphones and accessories were a fairly common choice for both men and women, being selected by 22 percent and 23 percent of the groups, respectively. Women showed their interest slightly more in gifts related to travelling (19 percent versus men at 14 percent) as well as event tickets (19 percent versus men at 12 percent). Out of the polled preferences, ‘decoration articles’ were among the lowest scoring gifts, only preferred by 7 percent of female respondents and 6 percent of men.
Infographic by: statista
