In an attempt to further promote NFT art on its platform,
Twitter has begun testing a new display feature for NFTs that shows a larger
picture of an NFT along with details like title and creator, in the form of a
link preview.
Twitter is simultaneously experimenting with a new link
preview display for selected publications as well, called Tweet Tiles, that display
larger images, variable fonts and more prominent CTAs to increase engagement
via clicks.
With NFT gaining rising popularity among people, there are
plenty of NFT fans that wish to connect with the content, as well as fellow NFT
enthusiasts. Twitter seems to understand the current shifts and trends in preferences
of users on its platform and is therefore ensuring to align its offerings
accordingly.