Facebook has announced an update of changing the name of its
News Feed to ‘Feed.’ This addition will have no major impact on anything on the
platform, other than simplifying branding, as Facebook stated “This is just a
name change to better reflect the diverse content people see on their Feeds.
This is just a name change and does not impact the app experience more
broadly.”
There is a reason behind simplifying the name of News Feed,
though, and it has to do with the confusion that it was causing for people
previously, because of the mention of ‘news’ in ‘News Feed.’ Some users have
been led to believe that News Feed specifically contains posts related to news.
While most of Facebook’s users are well familiar with the functionality
of the News Feed, there are always new users joining the platform, so the
confusion and the consequent update perhaps makes sense.