Emoticons are a great way to express yourself better and make people understand the meaning of your words in a better way. Emojis are used on every social media platform and if we talk about Instagram, from stories to reels and posts, people use emojis everywhere.
Several brands and influencers use extensive emoji in their captions, stories, and videos so that they can deliver their message to the audience in a clearer way. The infographic below shows the most used emoji by brands and influencers on Instagram.