Owning, designing, and updating the interior of your home is one of the great joys as homeowner. Many Americans have used the extra time spent at home during the COVID-19 pandemic to update parts of all of their homes. After all, with all the extra time spent at home, it is as important as ever to really enjoy your home and where you live. Spending the time to update or redo the interior of your home can do wonders to how you feel during the COVID-19 pandemic.
Many Americans are inspired to update their home as a result of the things they see on social media (Pinterest, Facebook, Instagram, etc..) as well as television shows, interior design magazines and what they see in the homes of their close family and friends. This got us wondering more about whether or not interior design trends differ by state and what the overall interest in interior design has been like during 2020 and during the COVID-19 pandemic.
An interior designer located in Chicago by the name of Rae Duncan Interior Design recently analyzed where in America there is the most interest in researching interior design styles in 2020. They also determined which design style is most popular over the past year by calculating search volume per capita in each of the 50 states and 25 largest cities in the United States. They did this by looking at Google search volume for the entire year of 2020. Let us take a look and see what they found from their analysis of interior design interest.
The most popular design style in every state
Using Google search trends, Rae Duncan Interior Design was able to figure out the most popular design style in every state across the country in 2020. Listed below is the full breakdown for each state in the United States:
1. Alabama – Farmhouse design
2. Alaska – Global design
3. Arizona – Southwestern design
4. Arkansas – Rustic design
5. California – Minimalist design
6. Colorado – Farmhouse design
7. Connecticut – Global design
8. Delaware – Preppy design
9. Florida – Coastal design
10. Georgia – Farmhouse design
11. Hawaii – Global design
12. Idaho – Global design
13. Illinois – Eclectic design
14. Indiana – Farmhouse design
15. Iowa – Global design
16. Kansas – Global design
17. Kentucky – Farmhouse design
18. Louisiana - Farmhouse design
19. Maine – Preppy design
20. Maryland – Global design
21. Massachusetts – Art Deco design
22. Michigan – Rustic design
23. Minnesota – Global design
24. Mississippi – Farmhouse design
25. Missouri – Rustic design
26. Montana – Global design
27. Nebraska – Global design
28. Nevada – Global design
29. New Hampshire – Global design
30. New Jersey – Minimalist design
31. New Mexico – Southwestern design
32. New York – Minimalist design
33. North Carolina – Farmhouse design
34. North Dakota – Global design
35. Ohio – Industrial design
36. Oklahoma – Farmhouse design
37. Oregon – Southwestern design
38. Pennsylvania – Rustic design
39. Rhode Island – Global design
40. South Carolina – French Country design
41. South Dakota – Preppy design
42. Tennessee – Farmhouse design
43. Texas – Farmhouse design
44. Utah – Transitional design
45. Vermont – Asian Zen design
46. Virginia – Farmhouse design
47. Washington – Mid-Century Modern design
48. West Virginia – Global design
49. Wisconsin – Industrial design
50. Wyoming – Preppy design
As you can see there are some notable design trends that present themselves in various regions across the United States. For example, there are several regions that love a globally-inspired design style such as the West, the Northeast, and the Midwest. In the south you tend to see an even split between several different styles including farmhouse design styles and southwestern design styles. There are also several states in the United States where the most popular design style in their state is the only state that has that particular design style as their favorite. Examples of this include Vermont, Florida, Illinois, Utah, and South Carolina.
The next part of the analysis from Rae Duncan Interior Design focused on the most popular design styles in the 25 largest cities in the United States. Like the section above, the goal here was too see if certain cities has opposing tastes in interior design in 2020.
The most popular interior design style in 25 of the largest cities in the United States
As you can imagine, many big cities tend to be leaders in interior design trends with many of the top designers in the country residing in large cities like New York, Chicago, Houston, and Los Angeles among many others.
Listed below is the most popular design style in 25 different cities across the country including their overall interest level in interior design when compared to the other cities on the list.
1. New York, New York, Minimalist design style, low interest
2. Los Angeles, California, Art Deco design style, average interest
3. Chicago, Illinois, Art Deco design style, low interest
4. Houston, Texas, Global inspired design style, average interest
5. Phoenix, Arizona, Southwestern inspired design style, low interest
6. Philadelphia, Pennsylvania, Global inspired design style, low interest
7. San Antonio, Texas, Global inspired design style, low interest
8. San Diego, California, Minimalist design style, average interest
9. Dallas, Texas, Global inspired design style, average interest
10. San Jose, California, Global inspired design style, average interest
11. Austin, Texas, Global inspired design style, high interest
12. Jacksonville, Florida, Preppy design style, average interest
13. Fort Worth, Texas, Preppy design style, average interest
14. Columbus, Ohio, Global design style, average interest
15. San Francisco, California, Global design style, high interest
16. Charlotte, North Carolina, Preppy design style, average interest
17. Indianapolis, Indiana, Preppy design style, average interest
18. Seattle, Washington, Mid-century modern design style, high interest
19. Denver, Colorado, Global design style, high interest
20. Washington, D.C., Art Deco design style, high interest
21. Boston, Massachusetts, Global design style, high interest
22. El Paso, Texas, Preppy design style, high interest
23. Detroit, Michigan, Global design style, average interest
24. Nashville, Tennessee, Preppy design style, average interest
25. Portland, Oregon, Global design style, high interest.
As you can see there are differing trends across cities and states across the country. The full report from Rae Duncan Interior Design can be seen in the graphic below.
Infographic by: raeduncanid