Bid-On-Equipment recently analyzed Google search trends for “takeout”, “takeout near me” and more than 2,000 related search terms in every state across the country to learn exactly where demand for takeout has increased the most. As you can imagine there has been a shift towards more consumers eating out less and deciding to order takeout they can eat from the comfort of their own home. Many consumers view takeout as safer during the pandemic and it also allows businesses in the restaurant industry to stay afloat during these trying times.
So where have takeout food orders seen the biggest increase during COVID-19? Let’s dive into the results to see.
Rhode Island ranks #1 for takeout during Covid-19 with 10,577 searches per every 100,000 residents. Listed below is the full breakdown for all 50 states.
1. Rhode Island - 10,577 searches per every 100,000 residents
2. New Hampshire – 10,315 searches per every 100,000 residents
3. Massachusetts – 9,421 searches per every 100,000 residents
4. Colorado – 9,150 searches per every 100,000 residents
5. Maine – 9,013 searches per every 100,000 residents
6. Minnesota – 8,727 searches per every 100,000 residents
7. Vermont - 8,719 searches per every 100,000 residents
8. Delaware – 8,675 searches per every 100,000 residents
9. Oregon – 8,290 searches per every 100,000 residents
10. Washington – 8,135 searches per every 100,000 residents
11. Arizona – 8,032 searches per every 100,000 residents
12. Maryland – 8,030 searches per every 100,000 residents
13. Utah – 7,959 searches per every 100,000 residents
14. Michigan 7,111 searches per every 100,000 residents
15. Pennsylvania – 6,880 searches per every 100,000 residents
16. Virginia – 6,539 searches per every 100,000 residents
17. Connecticut – 6,513 searches per every 100,000 residents
18. Nevada – 6,318 - searches per every 100,000 residents
19. North Carolina – 6,311 searches per every 100,000 residents
20. Hawaii – 6,176 searches per every 100,000 residents
21. Florida – 6,102 searches per every 100,000 residents
22. Wisconsin – 6,089 searches per every 100,000 residents
23. South Carolina – 5,915 searches per every 100,000 residents
24. Ohio – 5,910 searches per every 100,000 residents
25. Nebraska – 5,886 searches per every 100,000 residents
26. California – 5,772 searches per every 100,000 residents
27. New Mexico – 5,752 searches per every 100,000 residents
28. New Jersey – 5,729 searches per every 100,000 residents
29. New York – 5,410 searches per every 100,000 residents
30. Texas – 5,320 searches per every 100,000 residents
31. Idaho – 5,298 searches per every 100,000 residents
32. Illinois – 5,036 searches per every 100,000 residents
33. Kansas – 4,976 searches per every 100,000 residents
34. Missouri – 4,905 searches per every 100,000 residents
35. Georgia – 4,835 searches per every 100,000 residents
36. Indiana – 4,793 searches per every 100,000 residents
37. Wyoming – 4,672 searches per every 100,000 residents
38. Iowa – 4,513 searches per every 100,000 residents
39. Tennessee – 4,448 searches per every 100,000 residents
40. Montana – 4,375 searches per every 100,000 residents
41. North Dakota – 4,335 searches per every 100,000 residents
42. Oklahoma – 4,298 searches per every 100,000 residents
43. Arkansas – 4,054 searches per every 100,000 residents
44. Kentucky – 3,963 searches per every 100,000 residents
45. South Dakota – 3,963 searches per every 100,000 residents
46. Alabama – 3,889 searches per every 100,000 residents
47. Louisiana – 3,595 searches per every 100,000 residents
48. Arkansas – 3,550 searches per every 100,000 residents
49. West Virginia – 3,527 searches per every 100,000 residents
50. Mississippi – 2,617 searches per every 100,000 residents
The next part of the analysis from bid on equipment looked at the takeout frequency and takeout budget during COVID-19 as well as some comparisons between indoor and outdoor dating and questions regarding safety and dining.
The survey found that 65% of Americans have been ordering more takeout during Covid-19. The average American eats takeout 2.4 times per week. When it comes to how much Americans are spending on takeout, the average weekly spend on takeout during Covid-19 is $67. The survey also found that of all generations, Millennials are spending the most with an average of $70 per week on takeout orders.
The survey then looked at the topic of dining and wanted to see if Americans were more inclined to eat indoors or outdoor during Covid-19. Bid On Equipment found that 1 in 3 Americans have dined inside since restaurants have reopened. 43% of Americans said that they don’t currently feel safe dining inside a restaurant. So exactly is dining inside? The survey looked at generational breakdowns and found that Millennials were the most likely to eat inside during Covid-19 with 40% of Millennials reporting that they’ve dined inside. Gen X was second with 34% of Gen X reporting that they have dined inside during COVID-10. Gen Z is next with 32% eating inside followed by Baby Boomers who were least likely to dine inside during Covid-19 with only 27%.
One positive trend from the survey is that more Americans are choosing to support local businesses during Covid-19. 59% of Americans said that they have been ordering more from local restaurants instead of big chains during the pandemic.
Listed below are the top ways that customers have been supporting local restaurants:
1. Tipping more (47%)
2. Leaving positive online reviews (26%)
3. Donating directly to the business (23%)
4. Placing larger orders than they would normally (22%)
5. Social media promotion/posts (20%)
6. Buying gift cards (13%)
7. Buying/wearing merchandise from the restaurant (15%)
The next part of the survey examined just exactly how Americans are tripping when they order takeout during the Covid-19 pandemic. The survey round that Gen X and the Baby Boomer generation are the most generous takeout tippers during Covid-19. Those generations leave on average of 15% of all takeout orders.
The survey also asked about Covid-19 and the rise of restaurants offering alcohol to go. 33% of Americans said they have ordered alcohol to go during Covid-19. 57% say they want alcohol to go as a permanent option after Covid-19. 32% said they would pay more for alcohol to go as a service.
The full survey results can be seen in the graphic below.
Infographic by: boe-prod.azurewebsites.net