Social media platforms like Facebook, Instagram, Twitter, etc. have always been the best ones to raise your voice against any act. With technology taking over the world, people have started to use it for their betterment and awareness. A month earlier, several brands joined Facebook Ad Boycott for #StopHateforProfit campaign to stand against the hate speeches made on social media platforms. Facebook now is facing another protest; however, in this protest, various big names have participated in.
Kim Kardashian, one of the biggest American celebrity, has posted a picture on her Instagram that says “Stop Hate”. Kim has an incredibly massive fan following of 188 million people. Kardashian is accompanied with other stars such as Leonardo DiCaprio, Sacha Baron Cohen, Jennifer Lawrence and several others. She says that hate speeches and misinformation on social media have a high potential of causing unwanted harm to the upcoming elections in America.
Since social media sites have been the number one source of important news breakout, if the celebrities freeze their accounts, it will leave a huge impact. These stars are one of the top reasons why Facebook and Instagram have millions of active users every day.
As Facebook continues its failure to meaningfully address the spread of hate on its platforms we join @NAACP, @slpng_giants, @freepress, @CommonSense and @ColorOfChange in calling for a one-month ad pause for July. Facebook must #StopHateforProfit: https://t.co/DjiGaZFgCk pic.twitter.com/orrKFcGw5R— ADL (@ADL) June 17, 2020
As a result of #StopHateforProfit campaign back in July, businesses were ordered to temporarily pause their Ad spend on Facebook until the tech giant takes robust steps against hate speeches and misleading posts.
The impetus for the protest was basically the post by US President Donald Trump who firstly tweeted on Twitter and then same thing on Facebook despite getting the warning label on his tweet by Twitter. Facebook in Trump’s case opposed to censor or remove the post; instead, it allowed the political leaders to share whatever they want and let their supports decide accordingly.