When it comes to video marketing, we cannot help but consider how webinars have evolved. If we think about it, webinars are actually more advanced forms of video marketing. This is because they are actually seminars designed for the web. So they are similar to real seminars in every manner. Participants attending a webinar can ask questions and have live discussions with the speaker.
The webinar dynamics have been gaining momentum since a year or two, but their game has been entirely transformed in 2020. It is because of the global pandemic and ongoing lockdown situation worldwide that many live events had to get cancelled. Since technology has advanced over the last few years, interaction over the Internet has become more capable as well.
Applications such as Zoom, Google Meet and more have been making the rounds in terms of popularity even more as far as online classes and webinars are concerned. Regardless of how popular these webinars are, a certain amount of planning needs to be made when making the efforts to host a webinar. There are many reasons to host a webinar and mostly webinars are hosted by businesses and educational organisations for carrying out a variety of their targeted tasks.
With so many webinars happening globally, a few statistics have come under the spotlight. Looking into 2020 statistics can help one arrange better webinars. Moreover, there are a few other interesting facts about webinars that you can briefly find in the following infographic.
Infographic by: ClickMeeting