If you have a little bit of knowledge about social media marketing
or Facebook ads then you may know that getting the right image size for your ad
campaigns can be a tough choice. Facebook has evolved into a very significant platform
in terms of marketing.
As a marketer, you need to have a good understanding of your
target audience and visual appeal. Visual content is consumed more than any
other content on Facebook or any other media channel. It is quick, interactive,
immersive, and conveys the message quickly to the consumer. Visual content
includes GIFS, images, and videos, and all of their variants such as 3D photos.
Facebook images whether they are profile photos, cover
photos, post photos or an ad photo, their dimensions are crucial in any
circumstances. There are a lot of benefits to the right image dimensions and
why it is frowned upon. The right image size will not make your image blurry,
distorted or stretched and this will help your Facebook Ads to stand out which
will result in increased engagements.
Infographic by: techwyse.com