Instagram’s feature of posting multiple pictures into a
single post has been a success. It is one of most popular features of the
social media platform. Many people take advantage of the Instagram carousel
whether its to post their pictures or for promotional purposes.
The carousel feature lets you add 10 pictures and videos in
a single post which became an instant hit among the devoted users. Since the
feature was added in 2017, 19.44% of all the posts on Instagram are carousels. This
is the evidence of its popularity. Many prominent figures also use this feature
for engaging posts. They are also very valuable from a marketing point of view
because as a marketer you can convey your message with up to 10 interesting
photos or videos.
The statistics suggests that Instagram carousels have an
engagement average of about 1.92% per post, which is a huge number considering
the number of carousels on the platform.
If you want to create engaging Instagram carousels that people
will love, then take a look at the following infographic for the tips and
tricks.
Infographic by: bannersnack.com