If you aren’t a gamer yourself or have no interest in the
gaming culture you might be surprised to know about the influence of gaming.
From youngsters to adults, there are thousands of people who love gaming and use
gaming platforms regularly. One such platform is Twitch, which is a leading site
for gamers who can connect with others with the same interests as themselves.
Twitch is becoming more and more popular and recently it has
been noted that the game streaming platform has had a noticeable rise in
non-gaming live streams so we can say that it is gradually becoming a general
streaming hub.
According to Wired, "In December, Twitch viewers
watched 81 million hours of “Just Chatting,” Twitch’s category for streamers
who do exactly that, plus any number of other grab-bag activities. That was a
solid 7 million hours more than the first game listed, League of Legends, and
23 million more than the second, Fortnite."
There are plenty of people who use live streams on Twitch to
interact with others and not just for games. Meanwhile, Facebook and YouTube
have also built an audience of gamers on their platforms.
As we can see that gamers are expanding their areas of
interest, this trend might give a rise to live streaming in a broader range,
especially streaming as a way of connecting and engaging in a diverse range of
subjects.
By keeping this in mind, more platforms should consider live
streaming as an option, with a large number of people getting used to it as it
is becoming an attractive option to boost engagement. It is important to
mention here that over 660 billion minutes of content was viewed last year by
Twitch users alone.
Although Twitch appears to be a limited channel, from what
we can tell things might be changing for the
platform and you can hold onto the growth of gaming to improve your digital
presence.
Gaming can be a huge element to grow your digital platform,
this week YouTube signed three new popular gamers for connecting better with
the gaming community and last year Microsoft has paired up with Ninja to bring
more gamers to its platform.
