If you haven’t already noticed the drop in your total number
of subscribers on YouTube, then you might have not been affected because of the
routine maintenance by the video-sharing platform.
According to YouTube, they have reduced the number of
subscribers to combat spam and closed accounts.
The closed accounts on the site were either closed by the
user or removed by YouTube or Google for violating their terms and
conditions.
“If we removed closed accounts from your channel’s
subscriber count, you’ll see this reflected in YouTube Analytics for Dec 3 to
Dec 4 within the next 48 hours. From YouTube Studio > YouTube Analytics >
select “See more” under the graph > Subscription source > Closed
accounts. Since these accounts are closed, removing them from your subscriber
count shouldn’t have an impact on watch time."
Heads up: Some creators will see a decrease in Subscriber count today as we remove closed accounts.— TeamYouTube (@TeamYouTube) December 3, 2019
We routinely adjust Subscriber counts due to spam and/or closed accounts – learn more about this process here → https://t.co/iY1LV2bHnH
YouTube says that the drop in total subscriber count is no
big deal because those closed or spam accounts were not viewing your videos
anyway. But the total number of subscribers do play an important role for many
reasons. While they can simply attract more subscribers and people to your
channel, they can also give access to several YouTube tools and features like
Super Chat and YouTube Stories, which require 1,000 and 10,000 subscribers
respectively.
YouTube has further mentioned to a source that channels
would lose 15 subscribers on average. This wouldn’t sound huge to some but
would matter those for whom every subscriber counts!