As of 2014, marketers were already becoming aware of the global shift of internet users towards mobile. In 2017, brands need to channel more of their marketing efforts into converting audiences into customers by influencing their path to purchase.
![Influencing People on Their Mobile Devices #Infographic #Marketing Influencing People on Their Mobile Devices](https://s-media-cache-ak0.pinimg.com/originals/92/23/14/922314d3d2e128ae87a9ac18d931d7b5.png)
Infographic via www.business2community.com
![Influencing People on Their Mobile Devices #Infographic #Marketing Influencing People on Their Mobile Devices](https://s-media-cache-ak0.pinimg.com/originals/92/23/14/922314d3d2e128ae87a9ac18d931d7b5.png)
Infographic via www.business2community.com