Released first as an inter-departmental messaging tool, Emails have covered a long journey. With people spending more and more time using email as their primary communication tool, marketers have now realized its true potential. In the last four decades, email has inarguably evolved from being a medium for inter-office communications to a primary marketing tool. Today with an estimated 2.6 billion active email users present globally and revenues, generated through email marketing from different industries, expected to be $19.3 billion, email marketing gives tough competition to social media. But how did it all start and where is the growth and where is the growth of email industry directed towards
Infographic by: Email Uplers
Infographic by: Email Uplers