Content marketing is growing in importance online. Search engine algorithms have evolved to recognise great content and provide it to consumers, who themselves have come to expect nothing less.
Content marketing costs 62% less than traditional marketing, and generates 3 times as many leads, according to Demand Metric. This high level of return has led many businesses to regard competence in this area as a priority.
TAMBA’s latest infographic details exactly where content marketing currently sits within the industry and highlights how integral the practice is becoming.
Infographic by: tamba.co.uk
Content marketing costs 62% less than traditional marketing, and generates 3 times as many leads, according to Demand Metric. This high level of return has led many businesses to regard competence in this area as a priority.
TAMBA’s latest infographic details exactly where content marketing currently sits within the industry and highlights how integral the practice is becoming.
Infographic by: tamba.co.uk