To know how to provide appropriately for you customers, you need to know who they are. And what they need. And what they like. What are you customers like this year? They are super connected. 63% of women who own smartphones don’t go an hour without checking it. And the percentage is higher for men at 73%. Millennials are even more connected with 75% checking their phones at least every hour. 50% of people check their phones right before they go to sleep and also when they wake up.
Infographic VIA
Infographic VIA