When we look at letters, we tend to see parts instead of a whole. They're a tiny piece of a word—one symbol that stands for one sound. You have to combine enough of them to make a complete thought; otherwise, letters don't really function alone.
Unless, of course, you're a graphic designer. In the design world, letters aren't just symbols for written communication—each one is a picture. When you treat letters just like any other visual element, you see how they vary in color, shape, and personality. And since they still retain their written meaning, letters can carry a lot more symbolism than other types of images. That makes them perfect to use in logo designs.
With so much power behind such a small symbol, creating two-letter logos can be a real challenge. This infographic will walk you through some of the most creative techniques for turning letters into logos. Read on to see how your letters can share strokes, use negative space, and more.
Infographic by: companyfolders.com
Unless, of course, you're a graphic designer. In the design world, letters aren't just symbols for written communication—each one is a picture. When you treat letters just like any other visual element, you see how they vary in color, shape, and personality. And since they still retain their written meaning, letters can carry a lot more symbolism than other types of images. That makes them perfect to use in logo designs.
With so much power behind such a small symbol, creating two-letter logos can be a real challenge. This infographic will walk you through some of the most creative techniques for turning letters into logos. Read on to see how your letters can share strokes, use negative space, and more.
Infographic by: companyfolders.com