The Minimalist’s Guide to Sales Prospecting on LinkedIn #infographic

Published by Web Desk Tuesday, August 11, 2015

Done right, LinkedIn can be a boon for your prospecting efforts. But it’s best to avoid the feast or famine mentality: diving in and investing six hours a day for a week straight—polishing your profile, asking for recommendations, and connecting to thousands of people—and then sitting back to wait for the leads to come pouring in. Granted, that aggressive mentality may attract a lead here or there, but more than likely you’ll face a long-term famine.

But by treating LinkedIn as a small part of the daily prospecting routine, you’ll likely harvest more leads on a regular basis. The beautiful thing is you only need to invest about 20 minutes a day on LinkedIn.

Infographic by: salesforce

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