Last month, Pinterest became the latest social network to throw its hat into the social commerce arena by announcing the launch of buyable pins. With the first versions of these now being rolled out to iPhone and iPad users, Tuesday’s Chart of the Day shows why the move is likely to be a success for the network. Currently, just over 7 in 10 Pinterest users are buying products online, showing that the majority of the site’s audience is already comfortable engaging with e-commerce.
Infographic by: globalwebindex
Infographic by: globalwebindex