How to Find and Keep Loyal Sports Fans #infographic

Published by Web Desk Wednesday, April 15, 2015

Fans aren’t as loyal as they used to be. They’re buying fewer tickets, increasingly distracted by entertainment options and following teams in a way that wasn’t possible without technology. In exchange for their loyalty, they demand a new level of intimacy with teams, from social media exchanges with players to behind-the-scenes tours. Leagues that don’t find new ways to engage with fans risk losing more than games.

Infographic by: visioncritical

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