Globally, nearly 20% of adult internet users say that they own an iPhone – a figure which puts Apple someway behind the leading brand (Samsung) but which represents solid growth from just 7% at the start of the current decade. So too is it worth noting that these worldwide figures mask some much stronger localized peaks; ownership rates hit 30% in North America, where the iPhone continues to attract a particular premium.
Infographic by: globalwebindex
Infographic by: globalwebindex