Is your Agency Connecting the Dots Between Second Screen? #infographic

Published by Web Desk Thursday, October 16, 2014

If someone is wondering how the use of second screens is trending, all they probably need to do is look around their own living room. Gone are the days when the entire family sat around the television set together as if it were some sort of communal hearth. Instead, Americans are increasingly using second screens while they watch TV. A study from Nielsen supports this theory and makes it clear that the proliferation of such screens while viewing television is only continuing to go up.

Infographic by: koeppeldirect

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