The UK Content Conundrum [Infographic]

Published by Unknown Thursday, March 13, 2014

Marketers are spending more on content marketing than ever before, without a clear strategy how can you calculate return on investment? While 88% of marketers in the UK are now implementing element of content marketing, only 42% actually have a documented content strategy. When competing for page viewers, click through, likes and share companies must race against the clock or risk being left behind in the content marketing game. Research from the content marketing institute shows that content marketing is more effective if marketers follow a content strategy. It's the only way to win.

Infographic By: jbh

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<p> <a href='http://www.visualistan.com/2014/03/the-uk-content-conundrum-infographic.html'><img src='http://thumbnails.visually.netdna-cdn.com/the-uk-content-conundrum_53204793b987e.png' alt='The UK Content Conundrum [Infographic]' width='640px' border='0' /></a></p>