The online world is full of competitors and with so many webpages and businesses around, how do you make yourself noticed? Majority of the people don't through all the result searches, so it is important that you make it to the top. Google is not only the world's most used search engine but it has also developed tools to help out with digital marketing. One of these tools is Google Ad or Google Adwords—the ads you often see
But how does Google Adwords work? Google Adwords is actually a paid feature which works on the CPC, that is, Cost Per Click system. The problem is that the clicks don't really guarantee that your website visitors will actually turn into customers. And that can be disadvantageous since you have to pay Google a certain amount for every click made. So negative keywords can help you cut out the competition.
Negative keywords are keywords you should be avoiding in your advertising campaigns. With the help of tools made to detect negative keywords, you can use appropriate keywords that will help you build a bigger and better audience. The infographic below will show you 17 creative ways to find negative words for your advertising campaigns via Google Adwords.
Infographic by: whitesharkmedia
But how does Google Adwords work? Google Adwords is actually a paid feature which works on the CPC, that is, Cost Per Click system. The problem is that the clicks don't really guarantee that your website visitors will actually turn into customers. And that can be disadvantageous since you have to pay Google a certain amount for every click made. So negative keywords can help you cut out the competition.
Infographic by: whitesharkmedia
